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How Internet Marketing has Changed


When it comes to internet marketing for your business, you can depend on Knoxweb. Knoxweb has been helping companies, organizations, and individuals just like you improve their internet marketing strategies while increasing their profits.

Internet marketing isn’t as easy as it may seem. Knoxweb are the experts when it comes to internet marketing and certainly have the experience, especially after being in the business of internet marketing since 1996.

Internet marketing has certainly changed since the World Wide Web became popular. Even 10 years ago, internet marketing was used in conjunction with direct mail, the yellow pages and of course, good old-fashioned telemarketing.

These days you need a degree in internet marketing if you want to attempt internet marketing yourself, and that’s where Knoxweb comes in. The professional internet marketing team from Knoxweb is continually bettering their education to help clients just like you with the best internet marketing strategies available today.

One of the biggest changes to occur with internet marketing is the shift towards inbound internet marketing techniques. Outbound marketing, using external content with embedded advertisements has become absolute with more companies publishing original content. By establishing a brand identity with internal content, you and your company will begin to see the real benefits of internet marketing.

KnoxwebBack in 2013, the top B2B content strategies for internet marketing included business blogging, eNewsletters, social media, and the use of videos. Fast forward to 2015 and those internet marketing tactics are still at the forefront when it comes to internet marketing.

A couple of years ago, businesses, organizations and individuals were limited when it came to social media, but these days there are hundreds of social media websites that can take you to the next level with internet marketing.

Knoxweb are the experts when it comes to branching out with multiple networks in order to reach the maximum amount of clients and customers. By diversifying over multiple platforms, you and your business can establish a brand that consumers will recognize.

Images are more important than ever and if you look at social media sites such as Pinterest and Instagram, you will realize that these types of website are important when it comes to your internet marketing strategies. Image based content is quickly rising to the top with consumers eating up advertising that contains photos.

Successful business blogs that receive the most shares on social media all have a few well-placed photos to break up the content while emphasizing certain points.

Of course, Knoxweb doubts that text-based content will ever go away completely, but it has become clear that image incorporation is vital when it comes to internet marketing.

Another internet marketing trend that is becoming increasingly popular is the consumers shift from in-depth marketing messages to more simplistic messages. If you look at the world’s most well known brands, such as Google and Apple you will see that simple is the key.


These days’ consumers feel burned out and are on information overload with a constant stream of advertisements and information that seems to say, “Look at me.” Knoxweb is going the other way toning down campaign messages while avoiding the hype.

When it comes to internet marketing, you will not find a more experienced team of professionals than Knoxweb. Call for your no obligation internet marketing consultation today.